Master Barber Woody Lovell has been making his clients comfortable for years. Now at LA's The Barbershop Club, he and in-house therapist Ian Howard have an innovative approach to what's next in finding comfort during difficult times.
This spot is one of five commercials shot in four different barbershops across the country. In them, we examine the bond between barbers and their favorite clients.
Directed by Guicho Flores
Produced by Harry Zehenny and Jessica Abraham
Direction of Photography by Carlos Medina
Post-production by Malabar Studio
Sound recording, foley and mix by Emmanuel Gayosso
Creative direction by John Hess
Art direction by Poncho Ruiz